Emoha vs Samarth vs Athnova Care: which suits your parents?

A plain comparison of Emoha, Samarth and Athnova Care — what each does, published prices in September 2026, and the kind of family each one suits.

By the Athnova Care team · Updated 2026-09-29

The short answer

Emoha and Samarth are care-manager services: they send people to your parent’s home. Athnova Care is a daily check-in desk: it contacts your parent on WhatsApp and by phone every day and alerts you when something is wrong. They are different kinds of help, and many families use one of the first two together with a daily check-in.

Side by side

	Emoha	Samarth	Athnova Care
Type of service	Care managers, emergency coordination, community	Care managers with home visits, emergency response	Daily WhatsApp check-in, follow-up calls, alerts, coordination
Home visits by staff	On some plans	Yes	No
Daily check-in with every parent	Depends on the plan	Depends on the plan	Yes, every day
If the parent does not respond	Emergency coordination	Emergency response	Reminder → phone call → family alert → local contact
What the parent installs	Not listed	Not listed	Nothing — WhatsApp only
Languages for the parent	Not listed	Not listed	10: Hindi, Tamil, Telugu, Gujarati, Marathi, Bengali, Kannada, Malayalam, Punjabi, English
Published price (September 2026)	₹1,999 to ₹10,999 a month	About ₹10,999 to ₹16,999 a month	$24 a month or $199 a year
Billing	In rupees	Quarterly or yearly, in rupees	Monthly or yearly, in US dollars
Free trial	Not listed	Not listed	7 days

Prices and features of other services are as published on their own websites in September 2026 and may have changed. Check each provider’s site before you decide.

When Emoha or Samarth is the better choice

Your parent needs someone to visit regularly.
You want a person to go with them to hospital appointments.
Your parent needs help at home that a neighbour cannot give.
Your parent lives in a city the service covers well — ask for local references.

When Athnova Care is the better choice

Your parent is independent and would not welcome visitors.
Your main fear is that nobody would notice a bad day.
You want every sibling to see the same daily update.
Your parent is more comfortable in their own language than in English.
You want to start this week, for the price of a dinner out.

Using both

A care manager visits once or twice a month. A daily check-in covers the other 28 days. Families who can afford both often find they reinforce each other: the check-in shows when a visit is needed, and the visit deals with what a message cannot.

Questions to ask any of them

What exactly happens, and how fast, if my parent does not respond today?
Who contacts my parent, and in which language?
What is included in the price, and what is extra?
How do I cancel, and what notice is needed?

Questions families ask

Is Emoha or Samarth better for elderly parents?

Both are established care-manager services. Compare coverage in your parent’s city, who visits and how often, and the plan price. Ask each for families you can speak to.

How is Athnova Care different from Emoha and Samarth?

Athnova Care does not send staff to the home. It checks on your parent every day on WhatsApp, phones them if they do not reply, and alerts the family and local contacts.

Can I use Athnova Care with a care manager?

Yes. Many families use a daily check-in alongside a visiting service.

Athnova Care tracks and coordinates care. It does not diagnose, prescribe or replace a doctor. In a medical emergency in India call 112.